The price of EZ-6 is amazing, and the joint venture new energy market has undergone a sudden change

Recently, an invoice for the purchase of Changan Mazda EZ-6 that detonated on the Internet shows that the price of the model is 221,800 yuan. This news has triggered extensive discussion and speculation. Many industry insiders believe that this car, as Changan Mazda’s first new energy product and the only model in the joint venture B-class car market that provides range-extending power, is very likely to be true, and indicates that Changan Mazda will play an important role in the new energy field.

Returning to the authenticity of the invoice, according to the released picture, the invoice date of this car purchase invoice is August 16, which is more than a month earlier than the pre-sale time. Usually, before the new car is launched, the car company will have a complete set of promotion processes. For a joint venture car company like Changan Mazda that requires joint decision-making between China and Japan, it is not surprising to confirm the price two months in advance. From this invoice, we see that although the sensitive information is coded, the authenticity of this invoice is very high from the information of the invoicing party and the invoice seal of Changan Mazda Automobile Co., Ltd. Therefore, the price of 221,800 yuan shown in the invoice is very likely to be the real price of the EZ-6.

In fact, since the Changan Mazda EZ-6 made its debut at the 2024 Beijing Auto Show, it has quickly become one of the most talked-about sedans in the joint venture new energy field. There are two reasons why it has attracted a lot of attention. First, its styling is at the forefront of the joint venture new energy field. Second, the EZ-6 is the only model in the joint venture B-class sedan market that offers an extended-range power option, making up for the gap in the joint venture brand’s extended-range electric vehicle field. These two features make the Changan Mazda EZ-6 ready to make a big show in the market.

When it comes to the product itself, first of all, from the perspective of body size, the length, width and height of Changan Mazda EZ-6 are 4921/1890/1485mm respectively, and the wheelbase is 2895mm. The frameless door and hatchback design make it have a modern feel of new energy vehicles while retaining Mazda’s classic design elements, such as through-type tail lights and 4 round gun downlights on both sides. In addition, from the power point of view, the current exposure information shows that the EZ-6 has two power forms, pure electric and extended range, both of which adopt a rear-drive layout. The pure electric version has a power output of 190 kW, while the extended range version is equipped with a 1.5-liter range extender, and the power parameters are exactly the same. In terms of battery life, pure electric models offer a range of 480 kilometers and 600 kilometers, respectively, depending on the battery capacity, while extended-range models can have a range of more than 1,300 kilometers with a single charge and a tank of fuel.

In terms of intelligent configuration, Changan Mazda EZ-6 has also made great efforts. It is equipped with Qualcomm Snapdragon third-generation 8155 chip, 14.6-inch floating center control screen, full LCD instrument cluster, AR-HUD head-up display, and 180-degree panoramic chassis. In addition, it is equipped with adaptive cruise control, lane keeping assistance and automatic parking functions. At the same time, its high-end configuration includes Sony audio, 64-color ambient lights and zero-gravity seats, which are not common in the same class of models.

Judging from the price of these configurations and other models in the domestic market, the starting price of the EZ-6 is very reasonable at 221,800 yuan. For a high-end joint venture intermediate car, this price is not only lower than the price of Tesla and 300,000, but also lower than the starting price of the Volkswagen ID7 at 227,700 yuan. This means that the EZ-6 is expected to cause a lot of repercussions in the market due to its excellent configuration and reasonable pricing.

Combined with Mazda’s previous pricing strategy, it is expected that the final price range of the EZ-6 will fall between 180,000 and 240,000. If some preferential policies are added during the pre-sale period, its competitive advantage will be further highlighted, making other joint venture new energy models in the market feel huge pressure. It is reported that the EZ-6 will start pre-sale on September 28 and is planned to be officially launched at the end of October. All suspense remains to be revealed, and we will wait and see what the final result is.

Readers feel that the pricing and configuration of the Changan Mazda EZ-6 are competitive enough? Will you consider buying this new energy sedan? Feel free to express your opinions in the comment section.